Podcasts have been growing since about 2004, and now more than ever, they’re becoming more and more popular among the general population.

Podcasts are a great way to showcase your expertise and build authority while building a deeper relationship with your ideal clients.
In 2022, The brandiD decided to step into the world of podcasting, and now we want to share the most listened-to episodes and why you have to give them a listen.
The Top 10 Episodes of 2022
Episode 1: Changing Your Inner Self to Create Abundance in Your Business with Elyse Archer
Elyse Archer is the founder of She Sells, and she empowers entrepreneurs and sales professionals to revolutionize how they sell, so they can leverage their natural gifts and build wealth. This episode will shed light on how Elyse helps her clients tap into their inner guidance and define their personal brand.
Episode 2: Dream about Your New Coaching Business with Fabienne Raphael
Fabienne Raphael is a coach to executives, leaders, and former athletes who want to start coaching businesses and replace their income. You’ll discover the Dream Method Framework she uses to help her clients start from square one to a profitable coaching business and the mistakes you can avoid along the way.
Episode 3: Networking for Success with Frank Agin
Frank Agin is a leader, author, and expert networker who deep dives into the science of networking. Why does it work and why does it work so well? Not only that, but how can YOU use it in your own business, so you can leverage connections, build deeper relationships, and grow your business? You’ll learn all this by tuning into the episode.
Episode 4: Success Using Sales Funnels in eCommerce with Ann Sieg
Ann Sieg is an author and entrepreneur who’s taken a business that generated $2,000/mo to $90,000/mo in just 3 months! This episode shares her incredible story of taking a side-hustle and turning it into a wealth-building machine. The secret? It all starts with a free ebook.
Episode 5: From Idea to Product Launch with Kevin Mako
Kevin Mako is the founder of Mako Design Firm, and he has grown his company organically without accumulating debt or financing. How’d he make it happen? This episode will take you on a deep dive about how he’s used client value, exceptional customer service, and a distinctive brand attribute you can add to your own business.
Episode 6: Niching Down Your Company to Attract More Clients with Wendy Covy
Wendy Covy was named one of Wall Street Journal’s 10 most innovative entrepreneurs in America and for good reason. She’s the CEO of TREW Marketing, a technical marketing agency. She’s also an author of Content Marketing Engineered. In this episode, you’ll discover how Wendy uses her personal brand in her company and why niching down your business is important for marketing.
Episode 7: Building Your Business Brand Using Your Personal Brand with Marty Park
What’s the difference between a business brand and personal brand? Marty Park teaches how to make your personal brand work for you when growing a business (or maybe even multiple businesses). Mary is a serial entrepreneur who’s started and grown over 14 businesses in 7 different industries. You’ll walk away from this episode with a firm understanding of personal brand and how to create the values for your business.
Episode 9: How to Use Your Personal Brand within a Large Organization with Lisa Deangelis
Lisa Deangelis is the Director for the Center of Collaborative Leadership at The University of Massachusetts, and in this episode she lays out her methodology for becoming a leader and how she teaches other leaders how to show up in public and build well-meaning relationships. If you want to become a better leader, this is the episode for you.
Episode 13: The Cornerstone of Communication with Craig Hewitt
Craig Hewitt is the founder and CEO of Castros, a full-service podcast hosting and distribution platform. His company is the one-stop podcast service shop, but why did he go from podcast consumer to podcast producer? And what’s his approach to creating a successful podcast? You’ll learn all this and more in this episode.
Episode 30: Grow Trust to Build Your Brand with Mike Doehla
Mike Doehla is the founder of Stronger U Nutrition, an innovative online nutrition coaching company. The company was acquired by Anytime Fitness and it’s now expanding on Mike’s vision: provide personalized nutrition support. Once an “underachiever,” Mike opens up about what encouraged him to create a vision worth fighting for. If you want to become a better problem solver and discover your own vision, tune into the episode.
If you enjoy any episodes of The Business of You Podcast, we invite you to share a review here → Review the podcast.
About The Author
Rachel Gogos is a multi-passionate entrepreneur with a strong desire to help people by creating strong personal brands and businesses. She’s personally launched dozens of books, e-products, and services; and hundreds of products and services with her clients. She started her career at the United Nations headquarters in New York City, where she helped create the look and feel for the organization’s first website.
Today, in her current role running brandiD, Rachel channels over 15 years of marketing and communications experience into each and every website for brandiD’s clients.
And check out her book, Build Your Brand: The Distinctive Guide to Soul-Based Marketing. It will help you uncover your personal brand.