Align your personal brand with who you (truly) are
Be heard, be seen, and be recognized with The Dig®
We help entrepreneurs, authors & speakers on a mission become more visible and in-demand. Work one-on-one with brandiD Founder Rachel Gogos and delve into The Dig®.
Are you ready for a
life-changing process?
One that encourages you to examine your past.
A process that asks you to explore how your lived experiences shape the way you show up for others, personally and professionally.
An endeavor that guides you through the deep work necessary to help you unlock your personal brand’s full potential.
Dive into The Dig® with certified facilitator and brandiD Founder Rachel Gogos to reconnect with your story so you can clearly share it with the world.
What is The Dig®?
The Dig® is a methodology designed to help people more deeply connect with their story to discover the impact they’re meant to have on the world.
Created by entrepreneur and TEDx Speaker Coach Erin Weed, The Dig® is a guided navigation through your life’s story, refining your experiences, superpowers, and struggles into a unique operating system, and ultimately, into your Dig Word.
Why The Dig® is
impactful
In a world flooded with noise and competition, standing out isn’t just about being seen—it’s about being remembered.
When your personal brand is aligned with your true self, you don’t just attract attention; you make a meaningful impact.
When you experience The Dig®
you’ll experience:
- Clarity in Your Message
When your personal brand reflects your authentic self, your message becomes clearer and more compelling. This clarity helps you communicate your value with confidence, making it easier for your audience to connect with and remember you. - Deepened Connection with Your Audience
Authenticity resonates. By aligning your personal brand with who you truly are, you build genuine connections with your audience. People are drawn to real stories and genuine voices, and when they see the real you, they’re more likely to engage and support your mission. - Enhanced Visibility and Influence
A personal brand that reflects your true self doesn’t just stand out—it commands attention. When your story is authentic and your message is clear, you naturally amplify your influence, positioning yourself as a leader in your field.
- Increased Confidence and Consistency
Understanding and embracing your true self gives you the confidence to show up consistently. When you’re aligned with your internal brand, you’re not just promoting a persona; you’re embodying your genuine self, which leads to more consistent and impactful interactions. - Lasting Impact
The most memorable brands are those that stay true to their roots. By uncovering your authentic story and aligning it with your brand, you create a lasting impact that goes beyond trends and fads, establishing yourself as a trusted and influential presence in your industry. - Purpose-Driven Growth
When your personal brand is aligned with your values and experiences, your growth becomes more purposeful. The Dig® helps you leverage your unique journey to drive your business forward with intention and clarity, ensuring that every step you take is aligned with your long-term vision.
How The Dig® process works
The Dig® is an essential part of your personal brand foundation.
Throughout the process, you’ll have three immersive meetings:
01
Meeting #1
In the first meeting, you’ll dive into your personal story through guided questions and meaningful discussion on where you come from, who you are, and where you want to go.
02
Meeting #2
Next, you’ll work with Rachel through the patterns that came up in meeting #1, using key themes and words to create your unique operating system and your Dig word.
03
Meeting #3
The process ends with the creation of your, Dig Statement, and the alignment actions you need to implement the nature of your unique system in your personal brand, and beyond.
Dig deeper into your “why” than ever before
Build your personal brand on a foundation based on who you are at your core with The Dig®.
