Lisa Deangelis Headshot

EPISODE 009

How to Use Your Personal Brand within a Large Organization

With Lisa Deangelis

Meet Lisa Deangelis

This week’s guest is Lisa Deangelis, the director for the Center of Collaborative Leadership at the University of Massachusetts. She brings 30 years of corporate leadership experience to the center’s work and prepares leaders to excel in the 21st century. Lisa encourages individuals to step into their uniqueness, claim their power and actualize their vision.

Helping Executives Get Out of Their Own Way

Lisa has no easy job – her work entails helping executives and other business leaders work to their potential and breakthrough their glass ceiling by getting out of their own way to achieve success on their terms.

With more than 25 years of corporate leadership experience, Lisa has helped many different types and sizes of businesses in her role. When she first stepped in, she made minor tweaks to the organization. When the pandemic hit in 2020, Lisa had to take a new look at the organization and reframed the entire business to better serve leaders.

Leadership Attributes

No matter which vertical you’re in, you will have challenges. Lisa realizes this and coaches her clients on not only how to survive a crisis but how to thrive in hard times. In addition, she teaches that how you deal with a crisis is consistent with who you are as an organization.

Discover how Lisa coaches leaders to move through crises, why she teaches her students that showing up authentically is essential, and how to behave differently in different circumstances but be the same person.


Here’s your highlight guide to the episode:

[02:34] Lisa’s journey and how she became a leader at her organization.

[08:51] How Lisa followed in the footsteps of the founder when she stepped down.

[13:56] What she tells leaders about showing up in public and being interviewed.

[15:49] The importance of treating others as human beings and recognizing that when building relationships.

[22:01] How Lisa has helped leaders become more effective in their roles.


Quotes

“How you deal with a crisis is consistent with who you are as an organization.”

“I have to decide how to get people that I’m working with to step a bit more courageously into the spotlight.”

“Nowadays, folks are faced with the immediacy of information from social media.”


Podcast Resources

Visit Dragon Fly Coaching on the web

Connect with Lisa Deangelis on LinkedIn

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