Here at brandiD, we frequently get compliments on the styling of our horizontal opt-in areas. These are the call-to-action areas that we build, usually under the opening website banner on the homepage or in the footer of every page on a website. It's a nice way to provide a sign-up form without … [Read more...] about Horizontal Opt-ins with Genesis eNews Extended
Using SVG Logos with the WordPress Customizer
With the rise of retina displays, the need for crisp, clean, hi-resolution graphics has become more and more important on the web. Logos can be particularly tricky because they are often detailed vector graphics that don't resize especially well as the typical .png or .jpeg web formats. One … [Read more...] about Using SVG Logos with the WordPress Customizer
5 Tips for Crafting the Perfect Elevator Pitch
brandiD has the opportunity to work with amazing small business owners from a range of industries and backgrounds. While we often help entrepreneurs develop their presence and impact online, we also help our clients more fully develop their personal brand and identity. One area we always discuss … [Read more...] about 5 Tips for Crafting the Perfect Elevator Pitch
Everything You Need to Know About Favicons
What is a Favicon and Why Do I Need One? Favicons or Favorite Icons are small, square icons that are used to identify a website in a tab or a favorites list. They are unique to each website and can look like just about anything. They are usually a small version of a company logo or another icon … [Read more...] about Everything You Need to Know About Favicons
Custom CSS and Parallax for Rainmaker Landing Pages
We were recently asked to help build a landing page in Rainmaker with some fairly specific requirements, including a parallax background effect. We knew going in that this platform was still very young and offered limited functionality for landing pages, but we've always been a fan of projects where … [Read more...] about Custom CSS and Parallax for Rainmaker Landing Pages
What’s responsive? What will my site look like on mobile?
There are a lot of different ways to approach mobile websites: mobile themes, mobile sites, apps, responsive design, fluid design, and more. So what's the best approach, and how can I be sure that it's going to work for my users? We're glad you asked. :) Different approaches work well for … [Read more...] about What’s responsive? What will my site look like on mobile?