Think back to the last time you strolled through a public garden. Most often, they’re a sight to behold. There are so many different varieties of plants and a seemingly endless array of flowers, all with a different color or shade—you could spend all afternoon taking it all in. One of the … [Read more...] about How to cultivate a web presence that’s intentional and memorable
Entrepreneurship
Envisioning a bigger version of yourself and your business
As busy business owners, it can often be easy to get stuck in the day-to-day tasks of our businesses: to-do lists, delivering our services, or back-end type work. There’s no doubt about it, this work has to get done, but if we’re not careful it can come with one big drawback: we’re so wrapped up … [Read more...] about Envisioning a bigger version of yourself and your business
How to create a homepage that builds relationships
When we begin projects with new clients, whether we’re redesigning their current websites or creating their very first, there’s always a lot of discussion around the homepage. For most clients, that discussion can be boiled down to answering two main questions: 1. What should be on my … [Read more...] about How to create a homepage that builds relationships
How to create a Unique Value Proposition that positions you for success (with example)
Picture this: You’re at a social event with a big group of people, a few who you know and most whom you don’t. You find yourself in conversation with a really nice guy, discussing the highs and lows of the latest restaurant to open in town. And then he says: So, what do you do? If you happen to … [Read more...] about How to create a Unique Value Proposition that positions you for success (with example)
How knowing your O-Factor can transform your business
If you’ve ever seen a commercial for Hotels.com, you’ve most likely laughed out loud over their hilarious spokesman, Captain Obvious, who walks around various hotels saying, well, the most obvious things. Watch the commercial here: https://www.ispot.tv/ad/7BQs/hotels-com-captain-obvious From a … [Read more...] about How knowing your O-Factor can transform your business
Goal-setting tips to help you end 2019 with a bang
Hard to believe but we are already talking about the end of the year! We’re heading into October next week–the beginning of the final quarter of 2019, that time of year when you start to scratch your head and ask yourself two things: 1) How is the year nearly over already?! 2) Have I … [Read more...] about Goal-setting tips to help you end 2019 with a bang