Look at any business owners to-do list or big-picture goals, and you’re likely to see “branding” on there somewhere.
As it should be. Nailing down your brand and articulating it in a cohesive and clear way is one sure-fire strategy to take your business to the next level. Way more than just a logo, your brand includes your message, promise of value, aesthetic vibe, website, positioning, customer touchpoints, points of view, and all of your marketing materials and channels—anything that calls out to your ideal clients and lets them know you’re exactly who they’ve been searching for.
But as a task in itself, branding is super broad. Left on a to-do list without any smaller, specific action steps, and it’s most likely going to be sitting on that to-do list for a long time (if not indefinitely!). By incorporating action steps, however, you’re slowly but surely walking down the path to marking that task as complete.
The same goes for tools or resources. Like action steps, tools serve as the trellis to our growing skills. Whether it’s software, a tutorial, a physical product, or anything in between, tools can often be just the thing we need to lead us to success, step-by-step.
That’s why we created a range of branding tools, specifically designed to help you easily and efficiently build this critical aspect of your business.
So, if building a powerful brand is on your list of big-picture goals, here are some tools that can help:
This workbook was written by brandiD founder Rachel Gogos to guide you through articulating your brand, refining your message, and spreading it to the world. It’s filled with exercises and lots of info to help you build your brand and help your future customers know, love, and trust you!
This is a great opportunity to dig deeper into the introspective, strategic steps outlined in the book, using videos and additional guided exercises. The Build Your Brand online course is a 7-module, self-study course that will help you develop your own personal brand on your own timeline, with the option to come back and refresh your knowledge again and again.
Choose from one of our four gorgeous and user-friendly themes to help you create a website that fits your needs, easily and affordably. You’ll be delighted at what an amazing website you can create by using one of these helpful templates as your guide. If you follow along with the design of the theme when customizing it you’ll see that they are designed in such a way to showcase your business and essence.
If you get nervous and jittery thinking about writing copy for your website, know this: 1) you’re NOT alone, and 2) there is help! 🙂 Our copywriting guides are just what you need to take you step-by-step through writing website copy that’s clear, focused, and memorable. Bonus: they work hand-in-hand with our WordPress themes!
Each of these tools was created to help you develop a personal brand that stands out from the crowd. And while we know that building a brand can seem like a daunting task, these incredibly handy tools can be just the help you need to see your brand come together in no time and get that “to-do” checked off your list.
To learn more about any of our tools or see all of our products, visit our Shop page.