My absolute favorite mixed drink is Sangria (with red wine, of course). It’s smooth, adaptable, and sweet. Handcrafted cocktails are a lot like personal brands: one part essence, one part reputation, and one part marketing. While navigating the ins and outs of crafting personal brands can be complex, the right twist (pun intended) can help you … [Read more...] about Top Secrets to Grow Your Personal Brand in 2022
Personal Branding
Bonus Resolutions for an Early Entrepreneurial New Year
Ahhh, fall. Time to buy new school supplies, freshen up your cool-weather wardrobe, and head back to the classroom. Well, ok, you’re not actually heading back to the classroom, because you’re an adult and you have a business to run. Still, you can’t help but get caught up in all of this exciting back-to-school energy! Us, too. That’s why … [Read more...] about Bonus Resolutions for an Early Entrepreneurial New Year
How to write an “About Me” page that pops
If you have an online business, chances are you’ve heard about the importance of your website’s About page. Service providers, personal brands, and large e-commerce stores all benefit from this well-known but often misunderstood page. Why is your About page so important? Besides the fact that your About Me page is often the second most … [Read more...] about How to write an “About Me” page that pops
How to build a memorable personal brand
Building your personal brand is about communicating your essence—what makes you, you. Your core values, passions, personality, and desires are at the heart of your business’s brand. When you’re building an online business, the best way to stand out is to put your whole self out there because the online world is really just an extension of your … [Read more...] about How to build a memorable personal brand
Do I really need a website for my business? Yes, and here’s why
The early days of any entrepreneur’s journey are filled with so many questions. How do I get clients?What do I charge?How do I grow an audience on social media or get new subscribers to my list? But there tends to be one question that gets asked even more than the rest: Do I REALLY need a website? It’s a fair question to ask. As a new … [Read more...] about Do I really need a website for my business? Yes, and here’s why
5 branding ideas for a more memorable business in 2021
I was talking to a friend of mine the other day about gifts and her face lit up describing the joy of receiving gifts from her mom as a kid. She said these are some of the best memories of her childhood. You see, her mom didn’t just simply wrap a gift and give it. First, she needed to find the perfect gift—one that tied in or related to a part … [Read more...] about 5 branding ideas for a more memorable business in 2021