Picture this: You’re at a social event with a big group of people, a few who you know and most whom you don’t. You find yourself in conversation with a really nice guy, discussing the highs and lows of the latest restaurant to open in town. And then he says: So, what do you do? If you happen to … [Read more...] about How to create a Unique Value Proposition that positions you for success (with example)
Copywriting
How to Write A Short Personal Bio (with Examples)
It’s no secret that most people love to talk about themselves – their credentials, where they travel, everything from major life plans down to the minutiae of what they ate for lunch! (And who doesn’t love hearing about a kale caesar salad described down to every last delicious, parmesan-y … [Read more...] about How to Write A Short Personal Bio (with Examples)
When New Tools Require New Rules: Text and Tech Etiquette for 2020 and Beyond
Have you ever noticed how differently people compose text messages? Or how they respond to texts? Some people have the habit of writing a miniature novel, leaving you wondering how they can crank out all that copy on such a little phone. Others use so many acronyms, you have no idea what they’re … [Read more...] about When New Tools Require New Rules: Text and Tech Etiquette for 2020 and Beyond