Ahhh, fall. Time to buy new school supplies, freshen up your cool-weather wardrobe, and head back to the classroom. Well, ok, you’re not actually heading back to the classroom, because you’re an adult and you have a business to run. Still, you can’t help but get caught up in all of this exciting back-to-school energy!

Us, too.
That’s why we’ve got an idea for you: why not channel your back-to-school season enthusiasm toward your ever-growing list of resolutions? You’ll get a head start on your entrepreneurial new year, and by the time the clock strikes 2022, you’ll be ready to shine.
The best part? We’ve gathered all the resources you’ll need right here!
Resolution #1: Wrap your head around this whole branding thing
What IS a brand?
You hear the word “brand” a lot but… what does it actually mean? This post will help you answer that question, plus get clear on brand strategy, brand elements, and the 3 key ingredients to your personal brand cocktail.
What’s your brand persona?
Now that you’ve got a better grasp on the elements that make up a personal brand, it’s the perfect time to take this quiz to uncover what makes YOUR brand memorable!
How to build a memorable personal brand
You’re ready to nail your niche, create in-demand offers, stand out from your competition, attract your ideal clients, and crush all your goals. Can building your brand actually help you do all that? Surprise–it can! Check out this post to learn how.
Resolution #2: Create or refine your website
Do I really need a website for my business?
The short answer? Yes, you absolutely do–even if you already have a huge social media following or serve mostly local clients. A website is key for building your authority, attracting top-notch clients, and growing your audience. Get the full details on how and why in this post.
How to write an “About Me” page that pops
You know that your About Me page is one of the most important pages on your website… but wow, trying to write about yourself is painful! Thankfully, this post covers everything you need to craft an About page that builds the know, like, and trust factor with your ideal clients.
Resolution #3: Spruce up your SEO
A beginner’s guide to SEO
The beginning of your entrepreneurial journey can be so overwhelming, and trying to understand SEO is like trying to learn a new language that shifts dramatically every few months or years. Wondering where to start when it comes to keywords to bring that organic search traffic right to your doorstep? This post will help!
On-page SEO tips
Feeling like “SEO” is a mythological concept that’s totally out of your control? Make visiting this post a priority! You’ll learn about all of the SEO factors you can control, which means you’ll increase your chances of improving your rankings and increasing overall traffic. Talk about a win!
Six best SEO practices to boost your rankings
Ok: you’ve got your irresistible website up and running (woohoo!). You’ve brushed up on your SEO knowledge. Now, it’s time to turn those lessons into action! This post will help you understand–and increase–your ranking.
Resolution #4: Get help from the experts
Get the SOULiD Framework Guide
Ready to build a business that gets noticed online? Check out the SOULiD Framework Guide! It’s the perfect starting point for when you’re ready to build a brand that allows you to work from a place of happiness and purpose.
Request a Consult
Done trying to DIY? Ready to get help from the experts when it comes to increasing your reach, defining your brand, and creating an online home that gets your ideal-fit customers excited to buy from you? That’s exactly why we’re here! Request a consult with the brand iD team today.
Resolution #5: Celebrate your wins!
If you set aside the time in your busy schedule to tackle your branding, polish your website, get strategic about SEO, and maybe even get guidance from the experts, make sure you also take the time to celebrate your accomplishments. Look how far you’ve come!
What bonus resolutions are you going to address during this back-to-school/entrepreneurial new year season? Be sure to let us know in the comments!