Think back to the last time you strolled through a public garden. Most often, they’re a sight to behold. There are so many different varieties of plants and a seemingly endless array of flowers, all with a different color or shade—you could spend all afternoon taking it all in. One of the … [Read more...] about How to cultivate a web presence that’s intentional and memorable
Social Media Marketing
Five Tips for Using Social Media to Grow an Engaged Audience
We all know that being visible on social media is a great way to grow your business and attract a following of new fans and customers. Yet that doesn’t mean it’s easy. Many entrepreneurs, brands, and businesses struggle to gain traction on social media channels—not for lack of effort, but more … [Read more...] about Five Tips for Using Social Media to Grow an Engaged Audience
Shooting videos doesn’t have to be hard. Here’s how.
A lot of us shy away from doing video. Not only is it difficult to put yourself “out there” on camera, but then you try it and realize how “hard” it is to get right! One time, I shot roughly 27 takes for a super simple, improv selfie video that I was shooting from my iPhone. Six of those takes were … [Read more...] about Shooting videos doesn’t have to be hard. Here’s how.
Avoid These 5 Common Customer Targeting Mistakes
If you want to build a solid and profitable business, it’s crucial to identify a typical customer and create the perfect marketing pitch for them. We’ll show you how to target customers… and what to watch out for along the way. What is customer targeting? Customer targeting is an important … [Read more...] about Avoid These 5 Common Customer Targeting Mistakes
6 Ways to Lose Fans and Alienate Your Customers on Facebook.
Promoting your brand on Facebook is a great way to build a community with your customers. Our guide below shows what not to do when interacting with your customers. Do not… Create posts only to sell your product Customer’s know what products you are selling (They are fans after all). Facebook is … [Read more...] about 6 Ways to Lose Fans and Alienate Your Customers on Facebook.
