When we begin projects with new clients, whether we’re redesigning their current websites or creating their very first, there’s always a lot of discussion around the homepage. For most clients, that discussion can be boiled down to answering two main questions: 1. What should be on my homepage? 2. What should not? While the questions … [Read more...] about How to create a homepage that builds relationships
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Did you know that you have as few as 50 milliseconds to make a great first impression online? That’s all the time a user needs to assess your brand and decide to stay…or go. In this “blink of the eye”, your visual brand is everything. Yes, your message and copy matter, too, but the ability to form opinions in milliseconds means that our brains … [Read more...] about The power of visual branding in making a great first impression online
Highlights The client: Brady Connell The goal: To build a brand and a website that showcased Brady’s vast career experience, positioned him for new projects, and helped him stand out in a crowded, competitive industry The finished website: https://www.bradyconnell.com Challenges Encapsulating a 30-year career into one unique brand + … [Read more...] about From 30 years of experience to 1 cohesive brand