The Business of You
Podcast
Most Recent
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253 | How AI Is Changing the Way Companies Scale with Casey Woo
The future belongs to elite generalists — the operators, scalers, and “business artists” who thrive in complexity, align strategy with execution, and use AI to amplify their impact rather than replace it.
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252 | What Founders Need to Know About Bringing a Product to Market with Kerim Kfuri
Bringing a physical product to market is far more complex than most founders realize — and the biggest threats are often the ones they don’t see coming. In this episode, global supply chain expert Kerim Kfuri shares how founders can avoid costly mistakes, choose the right partners, navigate global disruptions, embrace AI, and build the…
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251 | What It Really Takes to Succeed on Amazon with Pasha Knish
Scaling on Amazon isn’t about chasing trends or launching another commodity product—it’s about solving a real, validated problem and using data to guide every decision. Pasha Knish breaks down how successful sellers create meaningful differentiation, optimize the right levers inside Amazon’s ecosystem, and build brands that grow sustainably from six to eight figures.
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250 | The New Rules of Paid Advertising and What’s Working Now with John Horn
Paid advertising can be one of the most powerful growth levers for a business—but only if you understand the strategy, data, and evolving AI forces shaping the digital landscape. John Horn breaks down the most common pitfalls, the new rules of Google Ads, and how brands can leverage smart, sustainable ad systems to scale.
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249 | The Hidden Skills That Make Great Leaders With Vicky Brown
Great leadership starts long before you make a hire — it begins with vision. When leaders create clarity, context, and a vision big enough for others to grow inside of, they attract, engage, and retain high-performing teams.
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248 | The Most Powerful Leadership Skill No One’s Talking About with Keri Ford
Success isn’t about doing more — it’s about becoming more present. Keri Ford shows us how regulating our nervous system and leading from embodiment can unlock greater clarity, peace, and power at every level of business.
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247 | Turning Your Story into Sales With Dr. Danny Brassell
Storytelling that converts – Danny shows how a clear narrative, a single call to action, and audience connection can turn speaking into a reliable client lead engine.
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246 | Don’t Scale Your Business Without Hearing This Franchise Model with Bennett Maxwell
Hypergrowth without guardrails hurts. Bennet Maxwell shares why sustainable brands win over time.
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245 | Why Teaching Your Customers Beats Selling to Them With Shizu Okusa
Education is the new marketing. Most founders focus on selling their products, but few take the time to teach people why they matter. Shizu Okusa shares why that’s important.
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244 | Turning Her Family’s Escape from Iran into Her Life’s Work with Haleh Shoa
Most entrepreneurs focus on what they’re building next–but few think about what they’re leaving behind. Haleh Shoa’s work invites us to slow down, look back, and recognize that legacy is a powerful part of every brand’s story.
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