Meet Kate Erickson

This week’s guest is Kate Erickson, the engine at Entrepreneurs On Fire, an award-winning podcast where John Lee Dumas interviews inspiring Entrepreneurs who are indeed ON FIRE. She is also the co-author of The Podcast Journal: Idea to Launch in 50 Days. Her goal: to help entrepreneurs achieve financial and lifestyle freedom.

Building a Business with Your Significant Other

While Kate has loved working with her fiance John for the past decade, she realizes that working with your romantic partner isn’t for everyone. She cites that she and John each have ownership in different parts of the company and that neither one is the other’s boss, which was an essential aspect for them to work together.

Kate notes that each one of them has strengths that complement each other. Kate is the marketing expert and guru, and John is the personality behind the brand. Their differing strengths work well together, giving their business the fire it needs to grow quickly.

Discover how Kate and John have combined their personal and business life together, how her marketing and advertising background play a significant role in the company’s success, and what she did when their business went off-line with the business they wanted to create.

Here’s your highlight guide to the episode:

[02:28] How Kate started EOF with John Lee Dumas.

[07:13] Where Kate inserts her personal brand into Entrepreneurs on Fire.

[11:15] What she sees for the future of podcasting.

[14:24] Why authenticity is important to Kate and her business.

[15:50] How Kate evaluates speaking and podcast opportunities.

Quotes

“Working together, having the same vision and mission has been incredible for our relationship.”

“It’s amazing how opposite our strengths are and how we fill each other’s gaps.”

“We want to be in-tune and intentional with how we run our business and how we want to live our lives.”

Links mentioned in this episode:

Podcast Resources

Visit EO Fire  on the web

Connect with Kate Erickson on LinkedIn

Connect with The Business of You

Visit the Business of You on the web

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