Your business and brand are more than just a pretty logo, website design, and colors. Your brand is the entire experience you emulate for your audience and clients. And one key aspect of building a successful and memorable personal brand is a cohesive brand voice. Your brand voice is the … [Read more...] about Creating a Unique and Memorable Voice for Your Personal Brand
branding
My absolute favorite mixed drink is Sangria (with red wine, of course). It’s smooth, adaptable, and sweet. Handcrafted cocktails are a lot like personal brands: one part essence, one part reputation, and one part marketing. While navigating the ins and outs of crafting personal brands can be … [Read more...] about Top Secrets to Grow Your Personal Brand in 2022
Ahhh, fall. Time to buy new school supplies, freshen up your cool-weather wardrobe, and head back to the classroom. Well, ok, you’re not actually heading back to the classroom, because you’re an adult and you have a business to run. Still, you can’t help but get caught up in all of this exciting … [Read more...] about Bonus Resolutions for an Early Entrepreneurial New Year
Did you know that you have as few as 50 milliseconds to make a great first impression online? That’s all the time a user needs to assess your brand and decide to stay…or go. In this “blink of the eye”, your visual brand is everything. Yes, your message and copy matter, too, but the ability to … [Read more...] about The power of visual branding in making a great first impression online
Have you ever been in a “flow state?” It’s that amazing feeling when you’ve completely lost track of time and are hyper focused and energized by what you’re doing. It’s the best feeling ever, right? There’s a ton of research and science behind the “flow state,” and researchers say it’s exactly … [Read more...] about Does your business have soul?