We know you know your stuff — now let’s tell the world!
Even if you’re a household name in some circles, you could always stand to invite more people into that circle. And thanks to the internet, you can meet more people than ever before. The key is to get the right message to the right people who didn’t even know they were eager to hear it—and to make them pay attention. Savvy use of social media combined with a targeted marketing strategy enables you to have “face-to-face” interactions with prospective and existing clients all over the world, and to win them over with your authentic, authoritative online persona.
The brandiD team will help you tap into your authentic brand, then show you how to use technology to make the web more personal, so that the world feels smaller and friendlier as your business grows bigger. We’ll help you figure out how to reach the largest number of interested clients in the most efficient way possible, so you waste no time spinning your wheels, and instead zoom forward on them. Here are just a few of the ways we can work together:
Assessing Your Options
The brandiD team has been in the forefront of social media, keeping up with each new opportunity and technological tool. Just because a social network exists doesn’t mean it’s right for you. After identifying your target audience, we look at where they congregate online. Do you belong on LinkedIn, Twitter, or both? And when it comes to Facebook, will cultivating “fans” attract more clients than making “friends”? We’ve got the answers. First, we’ll help you craft an effective message, then we’ll develop a strategy as to how to get it heard.
Banishing the Boring
The key to conquering the social media world is making sure each element of your outreach is unique, full of your own voice, not some vague robotic presence. We’ll help you develop branded bios, script videos for your blog or website, and customize your YouTube presence—whatever you need to make sure your charisma is just as evident online as it is in person.
Social Media Management
Once your message is pitch-perfect, we’ll help spread it to your target audience. The brandiD team will identify which social media tools you should be using, create a customized online presence for each, and I’ll show you how to make the most of them so that they free up your time instead of eating it.
Our social media services include initial account set-up across multiple platforms, social media training, and strategizing as to how to manage your online brand. We’ll also enable tools to analyze how many potential clients you’re attracting online, and which techniques are most effective for engaging them. We have great partners we can refer you to who can even manage the day-to-day media work for you. Once we’re done, you’ll have the web working for you, around the clock and around the world. Not only will you be seen as an expert in your field, but you’ll also have a much bigger field in which to play ball.
Are you ready to amplify your online brand? Contact us to get started.